Sparkasse - IB Sicherheit

Client: DSV-Gruppe
Agency & Concept: S-Communication Services
Production: sparked - Kreativagentur GmbH
DOP: Markus Burkhardt
Director: Manfred Borsch
VFX: Tom Richardson

Security is a team affair. Phishing emails, fake shops, dubious phone calls - digital attacks on bank customers are becoming increasingly sophisticated.
But those who play along stay safe: in our new campaign for Sparkasse, an attempted scam turns into a fast-paced tennis match. And it's clearly in red hands - sorry - Sparkasse hands.
Because secure banking works best in doubles: when technical infrastructure meets enlightened behaviour, a potential attack becomes a return with style.
Our savings bank red tennis doubles team blocks any attack in seconds - and shows how modern banking works together and securely.
Together with our doubles partner S-Communication Services, a brand of the DSV Group, we developed a key visual and a social media spot that playfully sensitises customers and strengthens trust in the savings banks' security strategy.

https://www.planet-sparked.com/project/ibsicherheit